Built for the trades.
Every William is custom-built for one business, trade by trade. Here are the trades we know best.
Talk to William AI
Find your trade.
Hundreds of service businesses across the United States and Canada answer with William.
Tree careStorm calls and estimates, handled.
HVACNo heat, no cool, no voicemail.
PlumbingEmergencies first. Everything else booked.
RoofingEvery call after the storm.
ElectricalHazards reach you. Jobs get booked.
Pest controlFully booked in peak season.
Auto repairKeep your techs on the cars.
Don’t see your trade?Every William is custom-built for one business. If your phone rings, we can build yours.Talk to the team
Also landscaping, lawn care, irrigation, garage doors, fencing, gutters, concrete, painting, remodeling, septic, junk removal, window washing, pressure washing, locksmiths, towing, pool service, appliance repair, insulation, foundation repair, paving, carpet cleaning, excavation, masonry, siding and more.
What our clients are saying
The William Engine.
William isn't a voice you pick and a prompt you write. He runs on our own engine, built, owned and improved by Real Automation, and every client gets the upgrades.
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V1Where William started.
Proved a phone call with an AI could feel personal.
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V2Running every William today.
Tested on real client calls, then delivered to every V1 client overnight. Results jumped the next morning.
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V3Coming free to every V2 client.
Our fastest, most personal engine yet. In production beta on real calls now, and every client gets it.
An employee you own.
You don't rent a bot or wire up a platform. You own your William and everything he learns about your business.
Upgrades while you sleep.
Like an update on your phone, new engine versions reach every William overnight. Nothing to rebuild.
Trained on real calls.
William keeps learning from real conversations in private, secure environments. We never share or sell your data.
Real Automation designs, builds and owns the William Engine. We never white-label, resell or license it.
Not a toolkit. A front desk.
Most AI receptionists hand you a platform to configure. William shows up trained.
Hear William call you.
Enter your name, number and website. William calls you in 1 to 3 minutes. Talk to him like a customer would.
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What to do next
Questions, answered.
Is William built on someone else’s AI?
No. William runs on the William Engine, which Real Automation designed, built and owns. It isn’t a typical speech-to-text, chatbot, text-to-speech chain, and we don’t resell or white-label anyone’s platform.
Do I own my William?
Yes. You own your William, his build and everything he learns about your business. You pay for the minutes he spends on the phone. No seats, no prompts to maintain.
Can I change his voice?
No, and that’s on purpose. William has one voice and one personality, tuned on real calls. What we customize is everything he knows: your services, your service area, your questions and your rules.
What is the V3 William Engine?
The next engine behind every William. It’s our fastest, most personal engine yet, it’s in production beta on real client calls now, and it rolls out free to every client on V2 once it clears our benchmarks.
When will William V3 be released?
By January 1, 2027. The V3 William Engine rolls out free to every client on V2, overnight, with nothing to rebuild. New clients start on V2 today and move to V3 automatically. The story of V1, V2 and V3: realautomation.ai/pages/william-engine.
What is the difference between William V1, V2 and V3?
V1 proved an AI front desk could beat voicemail and phone menus for smaller businesses. V2, running every William today, holds more than 100 times the context of typical voice AI at extremely low latency and carries the conversion and charisma training William has had since V1. V3 is built to remove the robotic pause entirely and holds even more context. The full story: realautomation.ai/pages/william-engine.
Do you train William on my calls?
Yes, in private, secure environments, so William gets better for every client. We never share or sell your data.
How do I hear him?
Enter your name, number and website in the instant demo on this page. William calls you in 1 to 3 minutes. Or book a time with our team.
Talk to the team.
Pick a time that works for you. 45 minutes with the people who build William.